Category Archives: Campaigns

The introduction of the Edward Bess make-up line.

The introduction of the Edward Bess make-up line.

Edward Bess is the cult new make-up line that has come in direct from New York to the U.K. The make-up connoisseur first revealed the exciting and innovative new collection back in 2006 and Edward Bess has been solely specialised to Bergdorf Goodman in NYC ever since, that is until now of course!

The range is now available in the U.K and is crammed with impressive formulas and skin perfect shades that flatter every skin tone and all of this is encased in a sleek and sophisticated packaging that will be an asset to any girl’s make-up bag or dressing table.

However with news travelling extremely fast regarding the introduction of the Edward Bess line to the U.K, you better be quick if you want to get your hands on any one of the products in the make-up collection.

It has in fact been reported that all the products have almost sold out and that is only a few days after launch, however fear not if you don’t make it this time as more deliveries are said to be on the way!

Key and favourite products include the fabulous Lip Wardrobe, the Compact Rouge and the Ultra Slick Lipstick and of course the easy to use All Over Seduction piece.

This Edward Bess make-up line is said to be just as big here as it is in the United States! The Ultra slick lipstick is a firm favourite and is priced at a total of £24; this is certainly the product that got Edward Bess noticed.

Half price haircuts for all!

Half price haircuts for all!

This summer some of the most prestigious names in hairdressing are initiating half-price deductions on all haircuts and Daniel Hersheson is also offering half-price deductions on hair colouring too and at all of their salons. This amazing and exciting event is all in the name of the charity HAIRraising with all the proceeds going towards the label.

HAIRraising was firstly founded by the infamous hair stylist John Frieda in order to unite the hairdressing industry and in turn raise an immense total of £1 million. This impressive total will go towards a great cause and will aid in opening a series of new operating theatres at the Great Ormond Street Hospital.

With infamous names such as the renowned hair stylist John Frieda, Michael Van Clarke, Daniel Hersheson and Charles Worthington all offering the half-price hair cuts at their salons, customers can not only recieve a brand new and high fashion hair cut but they will also be doing something completely worthwhile and for a great cause.

Most of the half price cuts will be featuring at the salons located in London but if you don’t live in the capital why not encourage your own salon to take part in this extremely worthwhile event in order to raise money for the charity or in turn you can make any donations through the HAIRraising website any time up until 31 August 2010.

Be sure to check out the HAIRraising website before this date or alternatively see which salons are participating and get yourself booked in…


It’s a glam nation.

It’s a glam nation.

Britain is certainly showing a lot of style this season and as a nation we have produced some of the most stylish ladies to date, from pop queens and T.V stars, to presenters and singers.

The renowned make-up brand Max Factor have decided to celebrate this style and have recently been on a mission to find the most glam girls in the U.K, the lucky finalist will be awarded the top title of 2010’s Max Factor Glam Nation winner.

You may have seen the Max Factor make-up team and their Glam Van recently cruising various cities in the U.K in order to find the finalist. Hundreds of lucky ladies have been able to jump on board the Glam Van and enjoy makeovers, as well as to experience Max Factor’s exciting new product, which comes in the shape of the fantastic Vibrant Curve Effect Lip Gloss. This particular lip-gloss is a must have accessory for your handbag and comes in an array of enticing shades.

Every one that received a make over was instantly entered into the Max Factor Glam Nation competition; these were judged along side all the entries on the Glam Nation Facebook page. The competition is still going strong but it’s about to close, so if you want to be in with a chance of winning make sure you get your entry in soon!

Chanel reveals the first images from this season’s campaign.

Chanel reveals the first images from this season’s campaign.

Chanel reveals the first images from this season’s campaign.Images of Chanel’s fresh campaign have just been revealed and each picture features the stunning French songstress, Vanessa Paradis. The beauty is the face of Chanel’s new Coco Cocoon bags and is portrayed in a series of black and white images. The photographs for the campaign were in fact taken by Karl Lagerfeld himself and each picture to make up the campaign is certainly causing a stir, this is due to both how striking the model looks and also the status of the much-wanted bag she is holding.

We’re sure just about every fashionista will want to become the proud owner of one of the updated infamous quilted Chanel bags, they are both the signature of chic and certainly sum up the brands spirit.

The new range from Karl Lagerfeld congers up more of a sportier vibe than any of the previous pieces features in the line, each has been created in a leather and nylon fabric and there are a range of styles available. Such styles include a bowling bag, which is said to be Vanessa Paradis’s preferred and a messenger style bag. Both have been designed with function and style in mind. Other pieces in the collection include a bag creating in shearling; this furred and soft fabric is set to be a big hit for autumn 2010 and is to replace this season’s denim material. The most popular creation is possibly the padded rucksack; this piece is the ultimate in 1990’s cool.

These unique creations will be hitting stores in the very near future; in fact you will see them lining the shelves of the many prestigious Chanel boutiques on the 15th May. Prices start at £950 and we’re sure they will be flying off the shelves come Saturday

Ethical fashion will no longer be a trend that breaks the bank.

Ethical fashion will no longer be a trend that breaks the bank.

Harold Tillman has just recently introduced a campaign to aid ethical fashion brands meaning the price tags on such garments will no longer be so hefty. We all know even the extremely astute fashion followers would be willing to buy into the world of ethical fashion if it just wasn’t so expensive. The higher price tags attached to environmentally friendly garments certainly means not everyone can afford to support the ethical brands despite wanting to. It is so much easier and pocket friendly to dash into a high .street store and pick up essentials, some of us don’t even think twice about it.

Harold Tillman is currently the head of the British Fashion Council and believes such a campaign will help both the brands and the ethical cause. He wishes to source labels that possess a more thoughtful approach to the world of fashion and because of this believes these particularly ethical friendly brands shouldn’t have to pay so much tax. The head believes that by working with such a cause will in turn persuade other brands to work in conjunction with the ethical cause and think about producing a series of environmentally friendly garments.

His theory on giving ethical label tax breaks is sourced from the fact the government currently allow UK citizens to pay less tax on both many sustainable products and energy efficient and environmental friendly vehicles. Other famous fashion faces that are already on Harold Tillmans side include the London Collage of fashion’s Centre for Sustainable Fashion, the infamous Vivienne Westwood, and High street brand Monsoon. Each of these designers will be showing their support by sign up to such a great cause.

Marni sides with fashion label Current/Elliott in order to produce a range of New Jeans

Marni sides with fashion label Current/Elliott in order to produce a range of New Jeans

Fashion label Marni and denim gods Current and Elliot have recently joined teams in order to create an exciting collection for the autumn/winter season, boasting each piece to be the perfect fit.

The creatiors will be introducing this collection to both of their respective headquarters in the fashion capital Milan and also Los Angeles. The new collaborations will be a mixture of both Marni’s signature style in terms of bold graphic prints and in keeping colour with that of Current/Elliot’s Americana inspiration and heritage approach to denim. The end products are said to result in an “authentic and whimsical combination” of individual and uniquely designed pieces, these items certainly won’t resemble anything seen before and boast to be an extremely different take on fashion for this season.

The much-loved Marni label is owned by the Consuelo Castiglioni’s family and has had a firm following of fans since the labels appearance in 1994, the brand offers a diverse and flirty-fun take on extravagant wear. Fashion label Current/Elliot only came about two years ago, yet they have already had a big impact on the fashion world especially regarding designer denim. Their signature style offers pieces of a classic fit with a vintage twist, all in all boasting to create the perfect silhouette.

The Current/Elliott and Marni collaborations are set to go on sale very shortly and will be housed at all Marni stores as well as a selected number multi-brand retailers and department stores featured in various locations all over the world.

Rupert Sanderson reveals exciting plans for Paris.

Rupert Sanderson reveals exciting plans for Paris.

Shoe Designer Rupert Sanderson has just recently embarked on an exciting adventure and completed his second international opening in a month; this follows the recent launch of his Hong Kong store which went live at the end of March.

The designer, who also spends some time blogging about the latest fashion news for Vogue Magazine, is reportedly extremely excited and proud about the opening of this particular Paris store. In order to celebrate the exciting launch of another home to his many shoe creations, he has decided to be extremely generous. The first person to step inside the new location and retrieve a receipt from the Parisian quarters will in fact get their purchase free of charge.

The store is situated on Le Passage des Deux Pavilions, 5 Rue des Petit Champs, 75001, Paris and officially opened the grande doors to shoe heaven just today, so those of you who wish to get your hands on a divine pair of shoes better hurry.

One particular favourite to be stocked in the Paris store will be the orange Pamela style, created in python.

Rupert Sanderson began working on his fabulous shoe creations in August 2001 and has since produced a new shoe collection every season, each pair being named after a variety of Daffodil. He really puts his all into his shoe creations and spends a total of 4 months every year in Italy refining each shoe with this team of craftsman. This guarantees each of his shoe works of art are of extremely high standards.

Prestigious online brand prepare to introduce a denim boutique.

Prestigious online brand prepare to introduce a denim boutique.

Denim has certainly been a big hit this season and it looks set to stay that way. The catwalks have showcased us an array of jean ensembles in the shape of hats, bags, shoes, jackets, blazers and so much more. It comes as no surprise that big name brand ‘Net-A-Porter’ has decided to take this trend one step further and open up a brand new denim boutique.

This exciting new addition to the online store is a complete dedication to fashions must-have and of the moment fabric and will be unveiled later this week. Net-A-Porter will be showcasing an assortment of high-fashion brands including the likes of Victoria Beckham Jeans and also a range from the Superfine label.

As well as housing an array of designer jeans, the denim boutique will also stock an assortment of shirts, jackets and accessories. If you think you’re already going to have difficulty deciding on what to purchase, fear not, Net-A-Porter also boast to house a team of specialists in order to help you decide. The ‘Jean Team’ will be available at customers’ requests and will certainly aid those visiting the store to find their exact fit.

The new denim boutique will be launching in the very near future, on the 28th of this month. This exciting addition to the prestigious online store is set to follow in the footsteps of the other already successful boutiques offered by the brand. These include loungewear, essentials, vacation wear, work wear and wedding attire.

This season’s model ‘it’ jeans.

This season’s model ‘it’ jeans.

This season sees well-known department store ‘Harrods’ receive a new line of denim brand into their designer section. This new brand is the brain child of the former model Alexandra Classen. The half Mexican, half Swiss model turned designer has succumbed to her jeans fetish and launched the unique new line.

The new creations not only appear flattering but they are also extremely easy to wear. These jeans boast to take those in them from day-to-night in style; the new denim range can be dressed up with heels and a smart blazer or kept casual and care free with sneakers and a tee.

No expenses have been spared when producing the new statement denim line and each pair boasts only the finest Italian workmanship.

The former model hopes to both reinvent and modernise the wardrobes of jean fans everywhere, she has therefore aptly named each pair after various renowned models, for example ‘hot-to-trot boot-cut Karolina’ and ‘skinny jean Daria’.

The twenty four hour jeans will be available in September and promise to suit every occasion…whether that is a business lunch, a shopping trip with friends or cocktails with the girls. These jeans can be transformed by the simple addition of a smart tailored jacket and heels, statement jewellery, cute pumps or a rock tee.

The new collections entitled ‘Girls Must Have’ jeans are perfect for those addicted to denim and tick all the right boxes in both style and comfort. There is an array of different washes available in order to meet a variety of needs, each pair boasting to create the perfect silhouette.

Stella McCartney raises awareness for her environmental campaign ‘Meat Free Monday’.

Stella McCartney raises awareness for her environmental campaign ‘Meat Free Monday’.

Prestigious fashion designer, Stella McCartney has recently released the second installment of her exclusive GapKids range.  The new line features two one-off tees that will only be availaible to purchase from a few chosen London stores, the new garments have been created in order to raise awareness for the designers environmental campaign, ‘Meat Free Monday’.  The campaign aims to make the public aware of the effects of meat consumption and production regarding the climate-change and how the meat industry is in fact harming the planet’s resources.

The T-shirt creations consist of both a girl and a boy design complete with a superhero illustration and the designers famous Intarsia leopard.  Created using only organic cotton and animal friendly fabrics, Stella McCartney sticks to her strict vegetarian rules.

The First set of kids designs created for the Gap brand were extremely popular and an instant sell-out, we’re sure the second set of younger suited garments  will be as equally in demand.  The designer has said she really enjoys creating collaborations for the label and regards it as a great way for parents to participate in the Stella McCartney clothing brand, as each of the pieces are extremely resonably priced.  The kids range, like the designers entire line, has only ethical concepts in mind.  Being a strict vegetarian the designer refuses to create any of her line using leather, fur or any fabric that causes harm to animals.  These are clothes that have been designed to be worn and not shown off.