The Americana look is certainly right on trend for this season; everything from casual yet luxury sports wear to a down-home style has been seen adorning models on catwalks left, right and centre. Think Jessica Simpson in Daisy Duke-esque hot pants; denim is certainly the staple item to hitting this style on the head.

Firstly you should invest in a killer pair of jeans, look to brands such as Hudson, Current/Elliott and Citizens of Humanity. Once you have your perfect pair of jeans, toy with other items such as a denim shirt or a button down denim skirt, Stella McCartney showcased many of these on her recent catwalks.

Teaming denim with denim is still a hot look this year, but if you are a true denim virgin, then go easy at first and introduce just a few items to your wardrobe. A slim build checked shirt is a good start and looks great worn over a chancey bra, team with a little fringe or suede detailing then add kitten heels to finish the look. High top sneakers will add a retro edge to the ensemble and work well with cut off denim shorts.

To steal this style, try to imitate the Ralph Lauren preppy look circa 1992. Add a touch of cowgirl and look to Christopher Kane’s Gingham. The Americana look is a casual, practical and easy to wear style that is perfect for the summer season.